“Lucky Charms Store” — Merch That Really Brings Luck

Every purchase gives emotions to you and a real sporting chance to a child.

why 3

Why We Created the Lucky Charms Store

We believe that sport and positive emotions should be accessible to everyone. That’s why a portion of the money from every sale goes directly to charity. Now, when you buy a lucky talisman, you’re not just supporting your favourite team — you’re helping New Zealand children dream bigger and move forward in life.

“Buy a talisman — give a child a chance.”

Transparent & Honest: Where the Money Goes

100% from every sale goes towards:

  • Quality merch & booth operation

    High-quality products, fair wages for staff, and a great booth experience.

    20%

  • Prizes & instant gifts for buyers

    All those scratch card surprises and little extras that make you smile.

    30%

  • “Sport Gives a Chance” programme

    Direct funding that helps local children join sports clubs, buy equipment, and cover participation fees.

    50%

“We publish a detailed report after every event. No hidden fees — only clean, white-hat charity work you can trust.”

exclam

100% Transparency — Our Core Principle

After the match, we will publicly share:

  • 1. The total number of lucky charms purchased by fans like you.
  • 2. The exact amount of money directed to the charity programme.
  • 3. The real, concrete results: how many children received sports equipment, memberships, or access to coaching thanks to your support.

We believe in showing the real impact, not just making promises.